cigarettes marketed to women You've Coughed Up Long Enough, Baby! – The Center for the Study of Tobacco and Society In 1955, Marlboro was dying

In 1955, Marlboro was dying with just 1% market share, 0 growth and known as a women's cigarette. 24 months later? Sales were up 3000%. All because Leo Burnett (the ad legend From social taboo to torch of freedom: the marketing of cigarettes to women Tobacco Control Tobacco Industry targeting of women and girls CANSA The Cancer Association of South Africa CANSA The Cancer Association of South Africa How tobacco companies sold women a pack of lies The Cancer History Project Philip Morris: How Virginia Slims Targeted Women to Sell Cigarettes by Maggie Polk Medium Three key moments in the history of marketing tobacco to women

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