kent cigarette brand owner After a Long Holdout, Tobacco Companies to Issue Mea Culpas In the early 1950s, as

In the early 1950s, as scientific studies began linking smoking to lung cancer, cigarette companies faced growing public concern. To reassure customers, the makers of Kent cigarettes introduced the Micronite Filter in Kent cigarettes, introduced in 1952 by the P. Lorillard Company, utilized a Micronite filter made primarily of crocidolite (blue asbestos), one of the most dangerous forms of the mineral. This marketing as Asbestos Cigarette Filters: Kent Micronite Cigarettes & Lawsuits Coca Cola CEO Muhtar Kent to Step Down Next Year WSJ Hungary Kent cigarette brand marketing in the Republic of Korea: the role of a pioneering image, flavour capsules and leader price promotions Tobacco Control

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