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Big Tobacco targets AAPI (Asian American and Pacific Islander) and LGBTQ+ communities using predatory, calculated marketing strategies that exploit social isolation, stress, and cultural values to drive up tobacco sales. Report: Tobacco industry continuing decades long targeting of Black communities, women, youth with menthol products American Heart Association How tobacco companies hooked women by feminizing cigarettes Thematic diagram showing various tactics used by tobacco industry for Download Scientific Diagram Tobacco Industry Marketing (TIM) Program Institute for Nicotine and Tobacco Studies Did you know that tobacco companies spend billions marketing their products each year? Many strategies are designed to appeal to youth and young adults. Understanding these tactics helps people make informed choices

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